Business Travel

Cvent struggles to streamline its thousands of tech features

Jul 18, 2019 / Cvent
Cvent
Cvent

Cvent continues to stay on the forefront of new digital technology for meetings and events, but it still faces difficulties in user experience.

It’s been another year, and another Cvent Connect conference, with plenty of business and industry updates.

The company has kept up its rapid growth, revealing new tech features and looking out for more acquisitions, reigning as the one-stop shop for all things events.

Offering so many different features and absorbing so many other companies, however, continues to take a toll on user experience. In lar

Distribution

Airbnb reaches seven out of ten properties available for instant booking

Jul 18, 2019 / Airbnb
Airbnb
Airbnb

Airbnb has moved a considerable distance in its bid to give guests the ability to secure a place to stay without waiting for host approval.

The company says it now has 70% of all its listings available for instant booking. This is a sizeable jump from 2016, when just one in three of its properties could be secured straight away.

The increase could be, in part, due to the addition of traditional hotel properties over the course of the last 12 months, where the majority of properties have instant booking.

Hosts will still be given the option to accept instant booking or not (a free service for owners), with some still wishing to enter into a dialogue with potential guests before allowing a booking to be made.

Revenue Management

What dynamic pricing leaders can teach the travel industry

Jul 18, 2019 / Dynamic Pricing
Shutterstock
Shutterstock

Dynamic pricing promises major change and is already being used by a variety of brands says a new report.

Brands are waking up to the possibility of dynamic pricing and driving rich rewards from doing so finds the new Dynamic and Personalized Pricing report from EyeforTravel.

Dynamic pricing, the process of using data to more accurately segment consumers and automatically offer them differentiated prices based on various factors, is being deployed from both within and outside the travel industry. Early adopters include many players in the airline industry, Airbnb and Amazon. So, with so many waking up to dynamic pricing, what are some of these early adopters doing and what are the main lessons?

Airbnb has already built in sophisticated dynamic pricing algorithms to those hosts that select to use them. Property owners can choose to set a price manually or utilize the dynamic pricing algorithms provided by Airbnb to automatically determine the cost per night. The three key factors involved in the automated pricing of Airbnb space are seasonality, day of the week and special events.

Related: Why dynamic pricing will transform travel distribution

Products & Services

Reinventing hotel guest books for modern times

Jul 18, 2019 / Guest Experience
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Shutterstock

By recording ghost sightings, asking for song lyrics or moving to Instagram, hotels are putting a creative spin on a centuries-old tradition.

Typically now only found in small bed-and-breakfasts, high-end safari lodges and independent luxury hotels, guest books, reinvented for the modern era, are increasingly landing in larger - and often corporately backed - accommodations.

Kimpton Hotel & Restaurant Group Inc., for example, is in the process of creating locally inspired experiences in individual rooms at 20 of its hotel properties, furnishing the room with a guest book that goes beyond simple name-and-date inscriptions.

“We envision these very different and creative takes on the guest book to foster emotional ties,” said Kimpton senior vice president of hotel operations, Nick Gregory, about the aptly titled Stay Human Project initiative. “With our fast-paced lives, it’s an invitation to take pause and to create meaningful shared experiences.”

Distribution

Keeping Booking.com’s ‘early payment scheme’ feature in check

Jul 18, 2019 / Net Affinity (sponsored)
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Shutterstock

Booking.com have rolled out an ‘Early Payment Scheme’ in relation to hotels with the option of payment through credit card.

The Early Payment Benefit Scheme is essentially an automatic price equalization system through unilateral discounts. By shopping around across sites including your hotel website, Booking.com source the cheapest price available, discount this, and provide the guest with the lowest rate available.

So, for example: if your site’s rate is €90, and you’ve given a rate of €100 to Booking.com, they may decide to match your rate of €90. They will cover the cost of the €10 difference themselves to help ensure they secure the booking.