Mapping the market for medical travel

May 21, 2008 | Hospitality Industry

Medical travel has captured the world’s attention and imagination, but a new McKinsey study suggests that the market isn’t as large as reported and that most medical travelers seek high quality and faster service instead of lower costs.

The idea of traveling around the world for medical treatment has captured much attention and imagination. As the debate on health care reform heats up in the United States, few weeks go by without a story about an under- or uninsured patient going to India or Thailand for heart surgery or hip replacement. Although medical travelers have many motives, lower-cost procedures and discretionary cosmetic operations represent only small segments. Most of these people seek the world’s most advanced technology, better quality, or quicker access to medical care.

Get the full story at The McKinsey Quarterly (free regisration)

Related Articles

Rate integrity in a down market
02 Jul, 2009 | Hospitality Industry

Marketing is storytelling
02 Jul, 2009 | Hospitality Industry

How to maximize your hotel’s GDS distribution
30 Jun, 2009 | Hospitality Industry

Aloft incorporates gaming into its Web experience
30 Jun, 2009 | Hospitality Industry

Asia: Rate parity - the elusive dream which just got more elusive
25 Jun, 2009 | Hospitality Industry

Carlson empowers employees to make revenue optimization decisions
25 Jun, 2009 | Hospitality Industry

How to ask better questions
25 Jun, 2009 | Hospitality Industry

Hotel technology moving into the cloud
24 Jun, 2009 | Hospitality Industry

New hotel review site launches with independent, expert reviews
24 Jun, 2009 | Hospitality Industry

Pegasus taps VFM Leonardo for ODD and Content Hub
24 Jun, 2009 | Hospitality Industry

Economic Downturn

Rate integrity in a down market
02 Jul, 2009 | Hospitality Industry

The incredible shrinking airline
02 Jul, 2009 | Online Travel

U.S. spending on travel, tourism dropped 5.9% in first quarter
18 Jun, 2009 | Online Travel

If you discount, do so carefully
18 Jun, 2009 | Hospitality Industry

Luxury brands waking to a new reality
18 Jun, 2009 | Hospitality Industry

Travelocity says book now
17 Jun, 2009 | Online Travel

LHW courting guests discreetly with sweet deals
16 Jun, 2009 | Hospitality Industry

The new normal, according to McKinsey
11 Jun, 2009 | Internet Marketing

Pressure on hotel rates not likely to go away soon
04 Jun, 2009 | Hospitality Industry

Travelocity issues ‘Traveler Confidence’ report
03 Jun, 2009 | Online Travel

New study reveals changes in leisure travelers’ online search behavior
02 Jun, 2009 |

Marriott launches ‘Deal of the Day’, exclusively on Twitter
02 Jun, 2009 | Hospitality Industry

Expedia makes airline no-fee policy permanent, eliminates hotel cancel/change fees
28 May, 2009 | Online Travel

The new high-end consumer
28 May, 2009 | Internet Marketing

Hoteliers most concerned with marketing ROI
26 May, 2009 |

E-Mail Newsletter


Visit our sponsors: