TUI consumer bed banks up 17% on last year

December 02, 2009 |

TUI Travel

TUI sees B2C accommodation services as a key growth area within its specialist operations. The growth strategy is to organically grow existing businesses while expanding into new markets.

Laterooms.com has recently launched a site in Italy, following on from launches in France, Spain and Germany. Currently 95% of customers are from the UK and 90% of its hotels are UK-based. TUI claims that laterooms.com has a 10% market share in the UK and less than 1% in Europe.

TUI further revealed that 36% of its UK mainstream holiday bookings during the year came via the internet.

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