What your company’s Twitter account says about you
July 29, 2010 | Internet Marketing
There are certain universal truths to what your company’s style of tweeting reveals about your corporate culture, your attitude towards social media, and what you think about your customers in general.
Companies large and small have started using Twitter as a way to promote themselves, interact with customers, and handle customer service.
Some do it better than others.
Of course, how you should run your company’s Twitter account varies widely by the size and type of your company—a small coffee shop will obviously want a different Twitter presence than a large airline or utility company, or a news website.
But there are certain universal truths to what your company’s style of tweeting reveals about your corporate culture, your attitude towards social media, and what you think about your customers in general.
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