November 28, 2014

Booking.com’s work for Marriott is a sneak peak into the future


The Priceline Group acquired Buuteeq and Hotel Ninjas earlier this year as the company seeks to become a tech provider for hotels, and its little-noticed work for the websites of Marriott International’s brands is a harbinger of what’s going to happen next.

Although it hasn’t received much publicity, a spokesperson for Booking.com, a Priceline Group subsidiary, confirms that it powers websites for “the entire Marriott global list of properties in Italian, Russian, Arabic and Brazilian Portuguese languages.”

The Booking.com relationship with Courtyard by Marriott, in particular, has been “longstanding,” the spokesperson says, and Booking.com supports the search and booking functions on all Marriott International sites in those four foreign languages.

For example, when users visit Marriott.it and click the search button they navigate to a Marriott-branded site powered by Booking.com where they can continue searching and booking in Italian.

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