Just how trustworthy is Travel 2.0?
March 29, 2007 | Online Travel
Welcome to what some have dubbed Travel 2.0, that unfiltered, open-ended universe where anybody with an ISP can discuss their comings and goings and what they found (or hope to find) along the way.
Surveys show people are more influenced by Web sites than traditional media,Ӕ says Jeffrey Grau, senior analyst with eMarketer.com. TheyӒre making [travel] decisions based on peer reviews more than magazines and TV shows.
And there are certainly plenty of peer reviews to choose from. Five years ago, you might read the comments at TripAdvisor.com or IGoUGo.com or ask a question at BootsnAll.com or Lonely PlanetԒs Thorn Tree forum. Printed guidebooks were still king.
Today, everybody and their sister is a virtual guidebook writer. Looking for a Mexican beach getaway? Jetncia24 on Gusto.com suggests you head for Huatulco before itӒs taken over by Senor Frogs and McDonaldҒs. Need a condo for six in Aspen? Mama Gretch (self-proclaimed ԓwicked smaht girl from Boston) has a suggestion on Yahoo! Travel.
Get the full story at MSNBC
Related Articles
Rate integrity in a down market
02 Jul, 2009 | Hospitality Industry
The incredible shrinking airline
02 Jul, 2009 | Online Travel
Amadeus unveils new mobile solutions
02 Jul, 2009 | Online Travel
Kayak to Bing: Stop copying us!
30 Jun, 2009 | Online Travel
Booking business trips directly from Microsoft Outlook
30 Jun, 2009 | Online Travel
Information key feature for tourism social networking
25 Jun, 2009 | Online Travel
Tech, price, family drive US vacationers
25 Jun, 2009 | Online Travel
Hotel reviews and objectivity
25 Jun, 2009 | Online Travel
Summer travel trends according to hotels.com
23 Jun, 2009 | Online Travel
S.F. 1 Expedia 0
23 Jun, 2009 | Online Travel
Most Popular Articles
How to maximize your hotel’s GDS distribution
30 Jun, 2009 | Hospitality Industry
PKF sees hotel rates continuing to fall in 2010
17 Jun, 2009 | Hospitality Industry
If you discount, do so carefully
18 Jun, 2009 | Hospitality Industry
Summer travel trends according to hotels.com
23 Jun, 2009 | Online Travel
Luxury brands waking to a new reality
18 Jun, 2009 | Hospitality Industry
New hotel review site launches with independent, expert reviews
24 Jun, 2009 | Hospitality Industry
Destination marketing in the age of Web 2.0 and beyond
16 Jun, 2009 | Online Travel
Hotel technology moving into the cloud
24 Jun, 2009 | Hospitality Industry
Information key feature for tourism social networking
25 Jun, 2009 | Online Travel
“Thriving” not just “surviving” in a depressed economy: Tips for the independents
17 Jun, 2009 |
Economic Downturn
Rate integrity in a down market
02 Jul, 2009 | Hospitality Industry
The incredible shrinking airline
02 Jul, 2009 | Online Travel
U.S. spending on travel, tourism dropped 5.9% in first quarter
18 Jun, 2009 | Online Travel
If you discount, do so carefully
18 Jun, 2009 | Hospitality Industry
Luxury brands waking to a new reality
18 Jun, 2009 | Hospitality Industry
Travelocity says book now
17 Jun, 2009 | Online Travel
LHW courting guests discreetly with sweet deals
16 Jun, 2009 | Hospitality Industry
The new normal, according to McKinsey
11 Jun, 2009 | Internet Marketing
Pressure on hotel rates not likely to go away soon
04 Jun, 2009 | Hospitality Industry
Travelocity issues ‘Traveler Confidence’ report
03 Jun, 2009 | Online Travel
New study reveals changes in leisure travelers’ online search behavior
02 Jun, 2009 |
Marriott launches ‘Deal of the Day’, exclusively on Twitter
02 Jun, 2009 | Hospitality Industry
Expedia makes airline no-fee policy permanent, eliminates hotel cancel/change fees
28 May, 2009 | Online Travel
The new high-end consumer
28 May, 2009 | Internet Marketing
Hoteliers most concerned with marketing ROI
26 May, 2009 |
E-Mail Newsletter
Visit our sponsors:
