Canada: Online travel sales forecast to pass $11 billion
November 12, 2007 | Online Travel
Canadian online travel purchases will soar to more than $11 billion by 2009 from $8 billion this year but many baby boomers have returned to old-fashioned service offered by travel agents in bricks-and-mortar buildings.
That was the message Thursday at the Canadian Tourism Commission’s Canada e-Connect e-tourism strategy conference in Vancouver where delegates heard of a growing divide in the online travel market.
Flight Centre vice-president Sean Sutherland said younger-generation travellers will likely never get bored with booking their trips online so growth opportunities in online travel abound.
But he said a lot of older travellers who used to like the online booking process now find themselves tired of spending countless hours checking out hotel reviews and destination reports.
Get the full story at The Vancouver Sun
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