5 invisible best practices for your new hotel website
February 04, 2010 | Hospitality Industry
Worried that your new website is missing a few important details? Blizzard Internet Marketing lists five “invisible” yet practical best practices that will help your new hotel website.
404 Page Setup – A 404 error page is a “whoops” page that your website visitors see when they go to a malformed or non-existent web-page. Make sure you have 404 page that fits the character of your website and shepherds all those lost visitors back into your website. With a new website, you are bound to get a few “whoops” visitors.
301 Redirects - When you build your new website, your page names change. This confuses the heck out of search engines and can cause lower rankings and lost visitors. Make sure you set up a 301 redirect for each old page of your website to a new page.
Get the full story at Blizzard Internet Marketing
Related Articles
Travelers want compelling offers at time of search, says Google
19 Mar, 2010 | Online Travel
Hotels increasingly offer pre-pay discounts
18 Mar, 2010 | Hospitality Industry
Luxury hotels lift rates, as tourists return
18 Mar, 2010 | Hospitality Industry
As rates decline, hotels upping surcharges
18 Mar, 2010 | Hospitality Industry
Top ten best practices for today’s online hotel marketer
17 Mar, 2010 | Hospitality Industry
Starwood launches global limited time offer room sale
17 Mar, 2010 | Hospitality Industry
Five creative strategies for hotels to attract new repeat guests
17 Mar, 2010 | Hospitality Industry
O’Rourke launches Smartstay iPhone app to open mobile channel for hotels
17 Mar, 2010 |
How have Web 2.0 & social media shaped online hotel marketing?
16 Mar, 2010 | Hospitality Industry
Recovery over a year away, say European hotel executives
16 Mar, 2010 | Hospitality Industry
Most Popular Articles
Does your hotel really need a social media strategy?
11 Mar, 2010 | Hospitality Industry
How TripAdvisor engages mass influencers
12 Mar, 2010 | Online Travel
Top ten best practices for today’s online hotel marketer
17 Mar, 2010 | Hospitality Industry
6 ways to drive more online travel sales in 2010
11 Mar, 2010 | Online Travel
Why should I open your e-mail?
09 Mar, 2010 | Internet Marketing
The need for a more holistic approach to revenue management
10 Mar, 2010 | Hospitality Industry
How have Web 2.0 & social media shaped online hotel marketing?
16 Mar, 2010 | Hospitality Industry
Google Marketplace drives corporate travel apps
15 Mar, 2010 | Online Travel
Five creative strategies for hotels to attract new repeat guests
17 Mar, 2010 | Hospitality Industry
Social media empowers new modes of travel
19 Mar, 2010 | Online Travel
Economic Downturn
Recovery over a year away, say European hotel executives
16 Mar, 2010 | Hospitality Industry
China expected to stimulate world travel economy in 2010
16 Mar, 2010 | Online Travel
IATA sees brighter 2010 outlook
15 Mar, 2010 | Online Travel
Virgin America’s guide to not screwing up customer service
12 Mar, 2010 | Internet Marketing
UK travelers plan to take multiple trips abroad in 2010
09 Mar, 2010 | Online Travel
Un-stoppable growth in OTA bookings, GDS still lacking behind
05 Mar, 2010 | Online Travel
Global hotel prices dropped beyond 2004 levels during 2009
02 Mar, 2010 | Hospitality Industry
Things are looking up for U.S. airlines
02 Mar, 2010 | Online Travel
Asia leads travel industry’s recovery
26 Feb, 2010 | Online Travel
Meeting buyers see budget cutbacks ease
25 Feb, 2010 | Hospitality Industry
Travel companies grapple with “new normal”
23 Feb, 2010 | Online Travel
Europe likely to see recovery, not growth, says STR
22 Feb, 2010 | Hospitality Industry
Hogg Robinson Group sees early signs of recovery
22 Feb, 2010 | Online Travel
US Travel growth expected in 2010
18 Feb, 2010 | Online Travel
IHG’s profit drops 18%, as hotel rates continue to fall
16 Feb, 2010 | Hospitality Industry
E-Mail Newsletter
Visit our sponsors:
