China’s Ctrip.com launches in the U.S.
May 02, 2008 | Online Travel
Supported by China-based teams with a wealth of international traveler service experience, Ctrip.com brings its award-winning hotel, domestic air and package booking service to millions of American travelers looking to travel to China.
China’s premier and fastest-growing on-line travel booking company, launched its services and expertise on travel in and to China to the English-speaking world today with http://www.ctrip.com/. Supported by China-based teams with a wealth of international traveler service experience, Ctrip.com brings its award-winning hotel, domestic air and package booking service to millions of American travelers looking to travel to China.
With more than 19 million registered users, Ctrip processed more than 9 million hotel room nights and 10 million air tickets in 2007. However, more and more English-speaking leisure and business travelers are on the site making enhanced English-language services and amenities a necessity to facilitate China travel and booking, including:
- Access to domestic air ticketing, hotel booking and vacation packages
- Information and travel tips for major destinations, attractions and hotels and major airlines
- China’s leading online travel community boasting travel logs and user-uploaded pictures
- Unparalleled regional expertise on China travel - personalized travel itineraries
“Ctrip is well-positioned to provide expanded travel products and a fun, simple travel booking experience to customers here in the United States, who have proven that they are increasingly interested in travel to China” said Min Fan, Chief Executive Officer, Ctrip.com. “Total China tourism receipts totaled more than US $150 billion in 2007 - a healthy 22.6% YOY growth - and many of those tourists are coming to China from America and other English-language markets. As such, we are very excited about the opportunities in advancing our award-winning Web site into this particular market.”
The English-language version of Ctrip.com is now up and running, although a number of enhancements and new travel partners are scheduled to launch during the next few months.
With its travel booking products, Ctrip.com exploded on the China travel market before launching its international expansion. In less than a decade, Ctrip.com has emerged as the leading travel booking site in China, garnering numerous awards and accolades. The popularity of the site is such that Ctrip.com has already started to gain an overseas audience from those looking for expert assistance in booking trips to China.
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