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Five consumer travel strategies for 2010

January 22, 2010 | Online Travel

This year, planning your travels isn't just about finding the best price, though that's certainly on everyone's mind. There are also new practicalities to consider that could have just as big an impact on your travels as how much you pay for your ticket, writes USA TODAY.

No one, not even the airlines, knows if travel will pick up this year, or if it will continue to struggle. Consequently, no one knows where fares are headed in 2010.

Fewer people are flying than two years ago, and the airlines reduced capacity to match the drop in demand. This, along with low fares, allowed carriers to keep their planes relatively full in 2009. But it’s those same low fares that cast doubt on 2010: The main reason people were flying is because tickets were cheap. If fares go up, will people still travel?

In this environment, airlines will be extra vigilant in looking for ways to increase revenue while offering competitive fares. So-called holiday surcharges are already in place for several dates this spring, and it’s fair to assume airlines will continue the practice as the year goes on. These surcharges allow carriers to pinpoint specific, high-demand dates with $10 to $20 surcharges while keeping base fares low.

Get the full story at USA TODAY

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