Google’s official SEO Starter Guide

December 04, 2008 |

Google created a compact guide that lists some best practices that teams within Google and external webmasters alike can follow that could improve their sites' crawlability and indexing.

Google's Search Engine Optimization Starter Guide covers around a dozen common areas that webmasters might consider optimizing.

The company felt that these areas (like improving title and description meta tags, URL structure, site navigation, content creation, anchor text, and more) would apply to webmasters of all experience levels and sites of all sizes and types.

Throughout the guide, Google also worked in many illustrations, pitfalls to avoid, and links to other resources that help expand our explanation of the topics. We plan on updating the guide at regular intervals with new optimization suggestions and to keep the technical advice current.

Download the guide at Google Webmaster Central Blog (PDF 620KB)

Latest Industry News

Storytelling that drives direct hotel bookings
25 May, 2012 | Hotel Marketing

Yahoo! TimeTraveler: a travel app based on Flickr images
25 May, 2012 | Online Travel

TripAdvisor’s City Guide launches 30 new destinations
25 May, 2012 | Online Travel

Optimizing your hotel’s distribution strategy by channel
25 May, 2012 | Hotel Marketing

Focus in lodging recovery has turned to pricing
25 May, 2012 | Hotel Marketing

How to use discounts in online marketing
25 May, 2012 | Online Marketing

Social and mobile impact on travel sales ‘overhyped’
24 May, 2012 | Hotel Marketing

Mobile travel searches most often related to transportation
24 May, 2012 | Hotel Marketing

Google updates travel research library
24 May, 2012 | Hotel Marketing

8 ideas for improving your hotel’s Facebook timeline presence
24 May, 2012 | Hotel Marketing

Mobile marketing small but growing
24 May, 2012 | Online Marketing

Advanced social media - amateurs and agencies need not apply
24 May, 2012 | Online Marketing

The change in hotel search
23 May, 2012 | Hotel Marketing

Can Hertz shake up car sharing?
23 May, 2012 | Online Travel

Travel forecasts predict summer gains, fall uncertainty
23 May, 2012 | Hotel Marketing

E-Mail Newsletter


Visit our sponsors: