Hotels doing their part to beat online rate competition
February 16, 2004 |
It has become harder for consumers to find great hotel deals on the Internet, partly because hotels are doing a better job of managing pricing.
Hotels are increasingly offering their lowest rates only through their own websites. Pricing parity between online and traditional channels, which include using a travel agent or calling the hotel directly, is increasingly common, according to a September survey by a hospitality and leisure analyst at banking firm Thomas Weisel Partners.
It has become harder for consumers to find great hotel deals on the Internet, the report says, partly because hotels and hotel chains have created their own online distribution channels and are doing a better job of managing pricing.
The study concludes that consumers usually can find the best prices by checking with the hotel directly, calling the hotel’s toll-free reservation line or using the hotel’s website.
Get the full story at Los Angeles Times
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