How SEO consultants fool their customers

August 14, 2008 | Internet Marketing

Think the days of unscrupulous SEO "experts" are gone? iMedia Connection has an interesting list of techniques being used by SEO consultants to scam clients out of money.

The list includes more information on the following techniques, and is definitely worth a read, so that SEO consultants have no chance to fool you:

- Don’t provide position reports
- Talk rubbish
- Hide behind intellectual property rights
- Offer meaningless guarantees
- Focus on page rank
- Focus on link building
- Spam the search engines

Get the full story at iMedia Connection

Related Articles

Six economic survival steps, sans discounts
02 Dec, 2008 | Internet Marketing

When the going gets tough, the tough don’t skimp on their ad budgets
02 Dec, 2008 | Internet Marketing

What airlines are doing right in email
02 Dec, 2008 | Internet Marketing

LinkedIn’s new search platform goes live
02 Dec, 2008 | Internet Marketing

Tour operator fishes on Facebook
01 Dec, 2008 | Online Travel

Effective online marketing in a recession
27 Nov, 2008 | Internet Marketing

Facebook, MySpace aren’t making the marketing cut
27 Nov, 2008 | Internet Marketing

Marketing in a multiscreen world
25 Nov, 2008 | Internet Marketing

Google makes search personal
25 Nov, 2008 | Internet Marketing

Amazon launches cloud-driven content delivery service
20 Nov, 2008 | Internet Marketing

Most Popular Articles

Travel: Weakening demand becomes falling demand
19 Nov, 2008 | Online Travel

The disturbing inaccuracy behind Google Analytics
18 Nov, 2008 | Internet Marketing

Expedia to restructure
18 Nov, 2008 | Online Travel

Luxury business-traveler segment going away with great speed
19 Nov, 2008 | Hospitality Industry

TripAdvisor wants your hotel website
20 Nov, 2008 | Hospitality Industry

Back-to-basics marketing tips for today’s challenging economic conditions
27 Nov, 2008 | Hospitality Industry

Hotels struggle, but guests less so
18 Nov, 2008 | Hospitality Industry

Expedia and Carlson Hotels launch flexible pricing pilot
25 Nov, 2008 | Online Travel

Marketers need to adapt to new economic conditions
19 Nov, 2008 | Internet Marketing

Vacation rentals: Gunning for the leisure hotel shopper
18 Nov, 2008 | Online Travel

E-Mail Newsletter


Visit our sponsors: