Internet goes from novelty to necessity
January 20, 2004 |
The Internet has become the way the world keeps in touch with family and reconnects with old friends. And 71 percent of Internet users will shop online in 2003, eMarketer estimated.
A study by eMarketer Inc., an e-commerce consulting firm, found that in 2002, 88 percent of Internet users surveyed said they went online to do research or just to search for an answer. About 71 percent of Internet users will shop online in 2003, eMarketer estimated.
The research doesn’t have to be information about Einstein’s theory of relativity, although that’s certainly there. More likely it is about maps, phone numbers, price comparisons, stock prices, medical and drug information.
“The Internet has become for many people a huge combination library/phone book/encyclopedia,” wrote Leah Lievrouw, a UCLA professor who has studied the Internet for years.
Get the full story at LSJ.com
Related Articles
The not surprising failure of corporate blogging
08 Jan, 2009 | Internet Marketing
Forget predictions, get actionable tactics
08 Jan, 2009 | Internet Marketing
Top 10 reputation tracking tools worth paying for
07 Jan, 2009 | Internet Marketing
Top 10 free tools for monitoring your hotel’s reputation
06 Jan, 2009 | Internet Marketing
Yahoo! launches social in-box
18 Dec, 2008 | Internet Marketing
The secrets of marketing in a Web 2.0 world
16 Dec, 2008 | Internet Marketing
Google wants its own fast track on the Web
15 Dec, 2008 | Internet Marketing
Seven digital marketing strategies for surviving the downturn
11 Dec, 2008 | Internet Marketing
Putting your website design in context
11 Dec, 2008 | Internet Marketing
What behavioral marketing is not
10 Dec, 2008 | Internet Marketing
Most Popular Articles
Seven digital marketing strategies for surviving the downturn
11 Dec, 2008 | Internet Marketing
Online hotel marketing tips for a recession
18 Dec, 2008 | Internet Marketing
HEDNA on how to thrive in 2009
16 Dec, 2008 | Hospitality Industry
Marriott CFO warns of “tough 2009”
11 Dec, 2008 | Hospitality Industry
The secrets of marketing in a Web 2.0 world
16 Dec, 2008 | Internet Marketing
Hotelier’s 2009 top ten internet marketing resolutions
06 Jan, 2009 | Hospitality Industry
US hotel industry preparing for troubled times
16 Dec, 2008 | Hospitality Industry
What travelers might expect for 2009
11 Dec, 2008 | Online Travel
Travel predictions for 2009
06 Jan, 2009 | Online Travel
Hotels try to adapt to hard times
18 Dec, 2008 | Hospitality Industry
Economic Downturn
Major drop in Japanese outbound travel, worst yet to come
07 Jan, 2009 | Online Travel
IATA projects 2009 airline losses
07 Jan, 2009 | Online Travel
Business travelers may catch a price break in 2009
07 Jan, 2009 | Online Travel
UK: How to travel with a tumbling pound in 2009
07 Jan, 2009 | Online Travel
Travel predictions for 2009
06 Jan, 2009 | Online Travel
Travelers will be getting lots of deals in 2009
06 Jan, 2009 | Online Travel
Online hotel marketing tips for a recession
18 Dec, 2008 | Internet Marketing
Despite economy, holiday travel still strong
18 Dec, 2008 | Online Travel
Hotels try to adapt to hard times
18 Dec, 2008 | Hospitality Industry
Maximizing hotel revenue in a downturn
18 Dec, 2008 | Hospitality Industry
HEDNA on how to thrive in 2009
16 Dec, 2008 | Hospitality Industry
US hotel industry preparing for troubled times
16 Dec, 2008 | Hospitality Industry
Seven digital marketing strategies for surviving the downturn
11 Dec, 2008 | Internet Marketing
Report: The mood of the European meetings industry market
11 Dec, 2008 | Hospitality Industry
Travel pinched by global financial crisis
11 Dec, 2008 | Online Travel
E-Mail Newsletter
Visit our sponsors:
