Octopus Travel taps eBay UK for hotel promotions

January 22, 2010 | Online Travel

eBay and Octopus Travel have announced an alliance to expand the online auction company’s Travel category, writes Travolution.

The deal will see Octopus provide 50,000 hotel listings through the UK online marketplace through a co-branded ‘store’. Auction listings will start from 99p and there will also be “buy it now” full price deals, upgrades available and special offers. The Octopus Travel store will be promoted through a combination of paid search and targeted advertising across the eBay network.

Until the end of January visitors will be able to bid on over thirty Presidential Suites throughout the InterContinental Hotels and Resorts global hotel network with listings starting at just 99p. Gareth Gaston, managing director of Octopus Travel, said: “eBay was the perfect choice in helping us reach consumers who are actively looking for hotel options.”

Get the full story at Travolution

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