Twitter to beta-test Twitter Business Center

May 12, 2010 |

A small group of business users are getting emails from the Twitter team, inviting them to test

Twitter seems focused on getting more businesses the tools they need to effectively manage their Twitter accounts.

According to Mashable, Twitter's new Business Center features four tabs: Overview, Business Info, Verification, and Contributors. Overview provides basic information about business accounts and Business Info allows a company to change the information that it submitted during initial registration. The Contributors tab gives businesses the ability to add multiple users to a business account so that they can tweet on its behalf.

Twitter has a new feature for businesses: the ability to accept direct messages from any of their followers, regardless of whether they follow that person or not. This is huge for businesses that perform customer service via Twitter: they can get feedback and deal with private customer issues without having to follow the person back first.

There are no details yet as to how much Twitter will charge businesses for these features. For now though, the company is refining and testing its Twitter Toolkit before its eventual public debut.

Get the full story at Mashable

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