Gross bookings down only 14% compared with a year earlier
Still, the travel industry remains a “study in contrasts,” the company says, as demand for international and business travel and conventional lodging remain challenged.
Progress on Plus subscription product
As it looks to build its supply of offers to Plus subscribers, the company is exploring partnerships to broaden its offering and widen its distribution.
Consumers likely to go all-in on halfway measures
2021 is going to be a transitional year, one that requires brands to be careful, sensitive, and nimble, and anticipate the changes still to come.
Tour operators gearing up for return to travel. Operators and advisors would be even more important in the post-pandemic marketplace, according to a USTOA virtual panel.
China market sees high-end hotel travel boom. Many travelers have more disposable income to treat themselves to a luxury trip, according to new Trip.com data.
The return of events will be a mix. In a few years we wont be talking about virtual or hybrid, we’ll just be talking about events and all its digital extensions.
Business travelers less satisfied. Amid the pandemic, business travelers have become less satisfied with how hotels have handled their complaints.
Hotels cash in on QR code rush. They are used for more than just marketing, from check-in experiences to communicate within guest rooms, and in-room dining menus or services.
Travel marketing back online. We’re not out of the pandemic woods yet and marketers are careful to build out messaging that takes that into account.
SiteMinder: What does Google’s All Options feature mean for your hotel? Google Hotel Ads now includes two channel listing; Paid Ads and a section Google is calling All Options.
D-EDGE: Personalize your guests' journey. Equipped with the right tools, you can work miracles, whether it’s before, during or after a stay.