In this episode, Fuel looks at 8 thinks that you can Do Right Now to Optimize Your Google My Business Listing. 1 .Claim Your Business & Verify Claiming and verifying your GMB listing can be advantageous for your property - Local SEO: Greatly enhances your search presence. - Reach new guests; builds confidence in guests to book with your property. - Your listing points back to your site/social profiles - You must verify your account before it can show in Search, Maps, and other Google services Get the full story at Fuel