While Apple is technically following Android’s lead in supporting button-enabled push notifications and widgets, the anticipated pace of adoption for iOS 8 means that users across the world will soon have these capabilities in their hands. Even more important, support across all the major mobile platforms for this new push notification format and widget experience makes it the new “normal.” Action buttons and widgets deliver effortless experiences to the most visible areas of any mobile device – the lock screen and Notification Center. Here are eight fundamental ways iOS 8 will transform mobile engagement. Get the full story at Mobile Commerce Daily