1. Pick up: Time to check your overnight pickup on bookings. Was there a key booking period that may identify a trend? Perhaps an event has been announced, or maybe a wedding at a local hotel. If so it could be worthwhile (dependent on your availability) to put a minimum stay policy in place and increase your base right slightly. Also review what packages you have in place. In the case of large city events like concerts it may be a good idea to introduce an exclusive prepayment package for the key dates. 2. Check on the day rates and availability: Have you rooms available to sell tonight? Do you need to review your rates to pick up the rooms required? And if you do still have rooms to sell is this because of last minute cancellations? Perhaps your cancellation policy needs to be reviewed. Get the full story at Net Affinity