The ad asks hoteliers to consider Airbnb as a means to reduce reliance on the ‘big OTAs.’ The company has touted its much lower commission structure, anywhere from 3% to 5%, as a key benefit for hotels. And of course, this lower commission structure certainly threatens to upend the business model of the OTA incumbents. In an open letter to hoteliers, other features of Airbnb’s hotel offering include no contracts, ability to differentiate hotels from rooms/whole homes on Airbnb search, and access to Airbnb’s global demand generation engine. The company also promised, “new tools coming soon.” Get the full story at Tnooz and Airbnb Read also "Airbnb officially opens up platform to hotel distribution"