Many airlines are now experiencing more traffic on mobile sites, and flash sales are a controversial topic of discussion. For some airlines, they may negatively affect the financial landscape, while for others, flash sales function as another marketing strategy that helps sell valuable seats. “While we can’t disclose specific booking numbers, Southwest continues to see growing sales via both our mobile app and Southwest.com,” said Leighann Davis, senior director of digital marketing at Southwest Airlines. Many mobile experts believe that increased interaction with clients can only boost airlines’ sales numbers and public image. For customers looking to book last-minute getaways, flash sales are often times an ideal solution. Get the full story at Mobile Commerce Daily