Consumers want to travel with confidence and maximize the value of every trip, but travel planning can be overwhelming with so many different sources of online and offline information. While the wisdom of the crowds is helpful, travelers want to factor in the advice of friends and family more when making decisions. Starting today, travelers searching the new TripAdvisor for places to go, things to do, and where to stay or eat can discover helpful recommendations and advice from the people and experts they have chosen to follow. They can then easily save and share ideas to plan and book their perfect trip. Travelers now have access to helpful and inspirational videos, photos, articles and guides from friends and family, as well as from over a thousand brands, publishers, and influencers including Giada DeLaurentiis, Condé Nast Traveler, Eater, Four Seasons Hotels and Resorts, and Travel Channel. A new feature called "Trips" enables travelers to collaborate with others by saving, organizing, sharing and creating lists or in-depth guides highlighting their favorite hotels, restaurants, experiences in a particular destination. Get the full story at TripAdvisor and