When relevant and accurate, these phrases can act as a great sales feature by helping your hotel stand out among competitors in the area. When inaccurate or negative, these phrases can potentially confuse or discourage online shoppers and ultimately hurt your hotel's bottom line. Blue Magnet analyzed fifty Google Maps listings for hotels across the US and noticed a few noteworthy trends. The following article explains how these phrases appear on desktop vs. mobile, where these phrases come from, and what you can do to control the phrases on your hotel's Google Maps listing. Get the full story at Blue Magnet Interactive