It’s no secret modern-day travellers are becoming more accustomed to hyper-personalised and streamlined service from their hotels. In fact, if the hotel is going to deliver on its promise of quality, your guests expect a personalised and convenient experience. Hotels can adapt to this growing need by prioritising data, technology, and connectivity. It’s important to know what guests want, and also how to provide the appropriate services through hotel systems and applications. The tradition of limiting service and interaction to just your hotel staff and physical property is being outgrown by the ability of technology to automate and make many processes easier for guests. Where travellers once expected to be greeted by a front desk operator, they might now prefer the self-service experience that mobile check-in offers. Given the average person wastes an hour each week waiting in line, it’s no surprise that self-service is catching on. Get the full story at SiteMinder