"We're going to continue to experiment with that," Priceline Group CEO Glenn Fogel told Douglas Quinby, Phocuswright's senior vice president of research, on stage Wednesday during the Phocuswright Conference. Booking.com users also can shop for rental cars, functionality that is powered by RentalCars.com, another Priceline Group company. Fogel said, "We're leveraging technology so that we can make it easier for people to experience the world. And that means eventually more than just getting somebody the best price for a hotel." Get the full story at Travel Weekly