The intervention of the Competition and Consumer Protection Commission (CCPC) into the pricing model adopted by Booking. com comes in the wake of an investigation that found some aspects of its arrangements with Irish hotels restricted price competition and risked infringing both Irish and EU competition law. Specifically, Booking.com offered a “Best Price Guarantee”, which saw it promise to match lower rates for the same hotel rooms found elsewhere. On the surface it seemed like a good deal for consumers, but it was underpinned by a “Price Parity” agreement that prevented hotels hosted by Booking.com from offering lower prices through other online travel agents, other marketing channels or directly to consumers. Get the full story at The Irish Times and the Irish Examiner