What happens when someone downloads an app on their phone? They’re literally saying out of the limited space they have on that 12 GB device (who hasn’t gotten a warning that their iPhone is low on storage and you must – gasp – delete photos or apps?), they think your product is worth the GB, the time it takes to download and update, and the home screen space the little icon takes up. It also means every single time they use their phone – 46 times a day, according to Time, or several times an hour, accordingly to Gallup – they’re looking at your app. And it may not mean they’re accessing it nearly that many times but subconsciously, it’s there, on their most treasured device. Get the full story at TrustYou