"It's an absolute honor to win this award" says Tim Sullivan, Chief Sales & Marketing Officer at Cendyn. "We see day-in-day-out how many of our customers are now embracing the ability to use their data to enhance their digital marketing efforts to get more guests through the door. Not only do they see more direct, higher yielding bookings but using our CRM integration, they are able to watch those guests become returning, loyal guests.” Cendyn’s unique Data-Driven Digital Marketing Suite enables hoteliers to learn about and target their most valuable guests more than ever before. By targeting the right guests, at the right time, with the right message, hoteliers are able to cut through the noise of the crowded hospitality industry with personalized multi-channel campaigns that showcase and drive awareness of your brand. Using data to pave the way in how hoteliers communicate with their guests has revolutionized how they can learn more about guests’ interactions, drive direct bookings, maintain brand presence with their most valuable guests and stay competitive in their market. Cendyn’s integrated Digital Marketing Suite and Hotel CRM Suite enables hoteliers to keep their guests at the forefront of what they do, and concentrate on providing exceptional, personalized customer service at all times. Related Link: Cendyn