David Brooks, chairman of Coca Cola Greater China, told the World Travel and Tourism Council Summit: "We believe China will overcome its challenges to create the next global powerhouse for travel and tourism." However, Brooks said: "You can't simply take the big numbers and think you are going to get rich. China has grown the way it has primarily because of the policy and investment of the government. "The opportunity is real. The difference is going to be the emergence of an upper middle class." Chen Feng, HNA Group chairman, said: "Chinese tourism development is still in the early stages. Get the full story at Travel Weekly UK