While China’s online travel market is expected to enjoy double-digit growth before hitting revenue of about $75 billion in 2017, competition among rivals like Qunar, Ctrip, and eLong is fierce and expensive. Qunar expects 2Q 2015 year-on-year revenue growth of 105 percent to 110 percent, but it said its non-GAAP operating margin would be in the range of negative 90 percent to 100 percent, more than double the negative 43.4 percent growth rate it reported in 1Q 2015. The company attributed the increase in operating expenses to the cost of “acquiring new mobile users through offline channels.” Though Qunar expects to turn a profit by the end of 2016, the price of trying to grow in a crowded industry means that consolidation among major rivals a distinct possibility. Get the full story at TechCrunch