Travel companies of all sizes have taken note, creating foundations and give-back programs designed to sustain and improve cultures in the increasingly far-flung destinations they are developing. In the meantime, big companies like InterContinental Hotels Group (IHG), Hilton Hotels and Marriott have taken the issue to the C-suite, merging leadership of their diverse, global programs on environmental sustainability, voluntourism, give-backs and human rights under a single top executive. They have also in recent years become much more aggressive in setting and meeting specific public targets and ensuring they are sharing knowledge to help smaller players and the industry as a whole become better global citizens. Get the full story at Travel Weekly