The new approach helps to increase RevPAR and grows market share for hotels in any type of market conditions. Each webinar will address demand strategy best practices and deep dive into the demand metrics for a specific market, including New York, Chicago, San Francisco and Seattle. Hotels are beginning to get bottom-line value by abandoning their competitor-focused pricing in favor of demand-driven strategies. The approach sheds new light on how dynamic consumers search and book hotels online and the impact it has on rate. With market conditions always changing and distribution only becoming more complex, understanding future consumer demand is key to bridging the gap between hotel marketing and revenue management. Get the full story at nSight