Or at least that was the image that came to mind at this year’s Expedia Partner Conference at The Bellagio in Las Vegas where CEO Dara Khosrowshahi announced the company’s new rail offering. A $130 billion business opportunity, the new train product—which is the result of a partnership with SilverRail—has already been launched in the U.K. on expedia.co.uk, but will now expand to the rest of Europe, the Americas and Asia. “We have an opportunity to upsell a service—hotel bookings, car rentals, etc.—and that’s what rail is about,” Khosrowshahi told 4,000 attendees in the general session. “It’s also a very high frequency purchase and those high-frequency touch points are gold for us as far as the services that we can market together to them.” Already, hotel conversion across Expedia Inc.’s family of brands was up 60% year-over-year thanks to the company’s $1.3 billion acquisition of Orbitz late last year. “If conversion from Orbitz is up 60%, imagine what our technology can do for you,” Khosrowshahi told the audience, pointing out: “acquisition is absolutely part of our strategy.” Get the full story at Hotel Interactive