Knowing how and when to influence their decision-making process is crucial to generating mindshare and ultimately driving bookings. New research from Expedia Media Solutions shows how the overall purchase path looks like from initial exploration through the booking stage, and how you can alter your marketing approach to reach consumer travelers at the right time so that you can get the best return on your marketing dollars. Some of the topics covered in the report: - How travel-seeking consumers view content online across multiple types of websites - When is the best time to target consumers in the process - Why you can't rely on your site alone to generate bookings - What is the best way to alter your marketing strategy to drive more conversions Download the full report at Expedia Media Solutions