Here are some of the highlights. In the Moment The premise of Facebook’s ‘Moments That Matter’ research is simple – we’re moving from a world where people connect around big moments manufactured by the media (“like soap operas, the “Seinfeld” finale and pivotal sports games”) to a situation where people are creating and sharing their own moments every day, 24/7. These moments are everything from what you’re having for dinner to starting a new job - all of these events are being shared on Facebook, giving marketers access to an unprecedented level of insight into consumer behaviors and interests. Get the full story at Social Media Today and Facebook (PDF 2.7 MB) Read also "Getting started with Facebook remarketing & custom audiences" at Sprout Social