At the end of last year, Facebook launched a new “Recommendations” tool to help users discover new experiences, things to do, events, and services based on suggestions from their friends. While not specifically designed for travel, we discussed how this feature certainly has potential as a new channel for hotel bookings. More tellingly, Facebook recently announced the soft launch of a trip planning tool within the Facebook app, called City Guides. The app can be used to discover hotels, restaurants, activities and tours in various cities based on recommendations from friends. A list of “Places the Locals Go” also pulls together popular spots worth checking out. As well as functioning as a planning tool, City Guides has a “Book Now” button, which is currently being used by a limited number of restaurants and hotels. But other hotels, restaurants, attractions and tours can all be messaged or called directly through the app. Get the full story at Travel Tripper