English and O’Donnell are the cofounders of a travel startup called Lola, which has been slowly revealing details about its ambitions in the past few months. On Wednesday, the former Kayak executives announced even more about what they’re working on, coinciding with a travel-industry summit at the company’s Fort Point office. The startup’s new name - it was previously known by the placeholder “Blade Travel” - is a portmanteau of longitude and latitude, said English, who was a cofounder of Kayak, the travel search company acquired by Priceline in 2012 for $1.8 billion. The fact that veterans of consumer-friendly travel tech are now hoping to build a business by serving travel agents offers an intriguing juxtaposition. Get the full story at Beta Boston