Global distribution providers next month plan to start replacing their legacy hosted traveler profile systems with GDS-independent platforms, which will create singular profiles, massively expand on data elements and become the foundation for travel management companies and other suppliers to develop the next level of personalized traveler services.

The GDS profile system overhauls follow development initiatives by travel management companies and other technology suppliers to create alternatives to the traditional GDS technology model. In recent years, the mega travel management companies and other large agencies have developed their own profile management systems to break free of the limitations of not controlling their own data files and operating in a relatively static user environment.

By revamping their profile systems, the GDSs seek to offer an off-the-shelf product set that typically takes tremendous amounts of TMC development and maintenance resources.

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