India is fast emerging as a hot-spot for global online travel companies. A host of international online travel companies like Expedia, Tripper and Travelgenie have India on their agenda and are gearing up for exploring the country's fast growing travel market.

During the last two months, few other leading travel companies such as Cleartrip, Yatraonline and Travelocity have announced plans for launching their India-specific online travel companies.

These companies are expected to invest about Rs 50 crore (Rs 500 million) each to create India specific sites to mark their entry. Leading online travel companies currently present in the country include Makemytrip, Travelguru and Iyatra.

"The rapidly increasing traffic of low cost airlines is taking the domestic travel to new peaks. Realising the potential, we began to aggressively promote ourselves. For the year ended March 2006, we ended up with a business of Rs 200 crore (Rs 2 billion), compared with Rs 98 crore (Rs 980 million), the previous year," says Makemytrip founder-chief executive officer Deep Kalra.

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