As long as your news site is verified within Google Webmaster Tools and already included in Google News, you should see them already verified and ready to manage within the Google News Publisher Center. Those sites that are not already verified, can go through the process of verification. The publisher center enables you to: - Update your news site details, including changing your site name and labeling your publication with any relevant source labels (e.g., “Blog”, “Satire” or “Opinion”) - Update your section URLs when you change your site structure (e.g., when you add a new section such as http://example.com/2014commonwealthgames or http://example.com/elections2014) - Label your sections with a specific topic (e.g., “Technology” or “Politics”) Get the full story Search Engine Land