A Google spokesperson confirmed this with us just now and said in a statement: "Google is continually improving the information shown to people to help them make decisions about where to go. When people are searching for a hotel to stay at, we want to ensure we make it easy for people to find useful and relevant web reviews about that place to help them make informed decisions." The new hotel reviews interface added some core features. Here are a few: - Third-party reviews show in a carousel for some of the listings. - The review overview section has a more robust interface showing stronger colors and reviews also by attribute. - The detailed review section will show a graphical user interface based on type of travel. Get the full story at Search Engine Land