Google begins the search results with a card-style answer that details the restaurant’s menu across several categories - appetizers, entrées, sandwiches and more. According to Search Engine Land, the menu data could be coming from Google research from about 18 months ago found out that less than half of independent restaurants have a website, and of the ones that do only 40 percent show their menu online. In many cases, those online menus are old or incomplete, buried in a Flash movie or PDF, or otherwise hard to get to. So with other research showing that 80 percent of consumers want to see a menu before they pick a restaurant, no wonder Google is going out of its way to put menus right in the search results. Google has always been a lot more concerned with making searchers happy than making website owners happy. Get the full story at Search Engine Land Read also "Restaurants dominate social media conversations"