The first day of the summit focused on Facebook’s current products and solutions and how to best leverage them. Day two introduced holistic solutions and opportunities for serving small businesses and industry verticals. An enormous amount of information and case studies were presented in two days, but we’ve highlighted three of our top takeaways below: Key Opportunities for Facebook Advertisers - Video: There’s been an 80% growth year over year in the amount of time people spend watching videos online, so it’s no surprise that video was one of the main topics of the Global Partner Summit. Many of the talks and breakout sessions discussed creative ways to use video to increase ad engagement and why it’s important to take a mobile-first approach. The consumer shift toward video content is evident in the introduction of products like Instagram Stories and Facebook Watch, as well as an increasing number of ad types that support video. Get the full story at Koddi