Embracing marketing programs, introducing new on-site programming and offering authentic branding, hospitality pacesetters are trailblazing in 2017 and beyond. Here are some trends to watch in the year ahead. Soliciting Feedback from Travelers Hyatt Regency brand's campaign, "It's Good Not to Be Home," is a culmination of crowdsourcing consumers through social media to give their best ideas on how to improve the business travel experience. After conducting customer research, Hyatt chose two winning entries and worked with powerhouse duos to bring them to life. Personal trainer Gunnar Peterson and James Beard Award-winning pastry chef and Cronut creator Dominique Ansel created an in-room food and fitness routine for Hyatt and fashion designer Cynthia Rowley paired with tech mogul and businesswoman Randi Zuckerberg to create an on-the-go beauty bar. Recently, Hyatt Regency debuted these experiences at an experiential event at the brand's New Jersey property, Hyatt Regency Jersey City on the Hudson. And the company has announced that these experiences will inspire future Hyatt Regency amenities and services. Get the full story at Yahoo! Read also "The biggest travel trends to watch in 2017" at U.S. News