“I don’t believe meeting planners are choosing a hotel based on (Leadership in Energy and Environmental Design) certification,” said Tom Santora, chief marketing officer and senior VP of sales for Omni Hotels & Resorts. “Those things are nice, but at the end of the day it’s about availability, space, flow of meeting, quality of food and service. Those things trump green. “However, if you’re doing those things from a green perspective, it adds value to meetings as something (for planners) to tout to their attendees and to their superiors,” he said. An increasing number of planners consider a hotel’s green programs to be important in making booking decisions, said Jeff Chase, VP of sustainability for Freeman, a logistics management company that helps associations and corporations arrange and produce meetings. Get the full story at HotelNewsNow