Hotelbeds, the No.1 global B2B bedbank, announced today the launch of APItude, its new hotel distribution API, designed to make the integration process between systems, websites and applications easier and faster. Hotelbeds’ new API is created to support the development of new travel websites or mobile apps, enhancing the developer experience. Hotelbeds’ announcement has been made at World Travel Market 2015, the leading global event for the travel industry, taking place in London between 2-5 November. APItude is the result of Hotelbeds’ new focus on simplifying the booking cycle across the entire travel value chain. Under the banner of “We love simple”, the bedbank is focussed on the benefits to the travel industry of fusing technological innovation with simplicity in order to adapt to new clients and consumers’ needs. Get the full story at Hotelbeds