has announced an agreement with, a leading provider of search engine optimization. Before approaching the online marketing firm, was already a well-known place for finding cheap hotel deals. Like most companies, however, wanted more traffic driven to its website from search engines. With more of the company’s competitors embracing Internet marketing, hired to boost its visibility online. “ has been a great fit for us. Their expertise and willingness to go above and beyond was what we’ve been looking for in an SEO agency,” said Phil Ayres, a spokesman for “With a great blend of new strategies, as well as tried and true methods, we have found their team is comfortable and easy to work with.” According to Preston Van Dyke, an SEO manager at, his firm’s search marketing solutions have already increased business for in many popular markets. “The travel industry itself does really well online,” Van Dyke said. “ is definitely a leader within the industry, but with concerted strategies they are geared to dominate the search engines." The professional SEO firm has delivered strong results since hired the firm, Ayres said. “Because of their efforts we have experienced considerable increases in (website) rankings and traffic,” he said. “We are very happy with our decision to begin working with and look forward to our continued business with them.” implemented an aggressive search campaign for, which has already improved its website rankings and increased traffic and revenue, Van Dyke explained. Part of the strategy was expanding’s authority so organizations would mention the company online, and link to the website. Press releases were issued and writers at provided guest posts for travel blogs while also spreading the message using social media like Facebook and Twitter. “Online marketing is all about how far reaching your brand and company is,” Van Dyke said. “Search engines track this via links. Our goal for is to pursue legitimate practices proven to increase their brand awareness through website relationships.” With New York City such a popular travel destination, targeted that region with its campaign. So this fall when people use search terms like “New York hotels” to plan their holiday vacations, will appear near the top of the search results, Van Dyke said. Greg Shuey, vice president of client services for, said he is pleased to partner with to improve the company’s rankings in the search engines. “A win for our client is a win for us, and we are excited to be an integral part of their business growth,” Shuey said.