Hotels typically generate revenues from a limited pool of sources: guestrooms, food and beverage, banquets and catering and gift shops are the most common. Today, some hotel operators have uncovered new avenues of revenue generation, including fitness club memberships, short-term guestroom and meeting room rentals and parking space rentals to non-guests. Some resorts with golf courses and tennis courts sell memberships to local residents to increase usage of the facilities, but now a few transient hotels with large and well-equipped fitness facilities are able to market their services to local residents. Some hotel operators have figured out they have empty spaces in their properties that can be rented on a short-term basis as a way to generate ancillary revenues. Several operators leverage third-party website systems to sell unused meeting space, guestrooms and parking spaces. Get the full story at Hotel News Now