According to the latest market study released by Technavio, the global public relation robots market is expected to grow at a CAGR of about 26% during the forecast period. Based on end-user segmentation, the global public relation robots market is classified into the following: - Hotels - Hospitals - Restaurants Public relation robots market in hotels Occupying more than half of the overall market share, the public relation robots market in hotels became the largest end-user segment in 2015. The need to improve operational efficiency by implementing delivery robots at hotels and automate the routine tasks in hotels are some of the driving forces for this segment. Bharath Kanniappan, a lead analyst at Technavio for research on robotics, says, “Robots are becoming such an iconic trend with many benefits, one of which include automated room service for the end-users. Public relation robots are also attracting the guests’ attention. Also, the hotels that employ delivery robots not only attracts guests but also prove as a promising business opportunity in the long run, as it is cost-effective and a more efficient solution.” The report further adds that many hotels in the US, such as the Starwood chain of Aloft, have already deployed prototypes of delivery robots, and these robots are intended to increase the staff efficiency in more valued-added services, by freeing them up from small tasks. Vendors, such as Savioke, are planning to raise more funds to make delivery robots more interactive and emotionally enabled, using high-end artificial intelligence. Get the full story at technavio